Shopify is one of the most popular e-commerce platforms, offering a range of pricing plans to fit different business needs. But with multiple options available, how do you choose the best Shopify plan for your business? In this blog, we’ll break down each plan, its features, and how to determine the right one for you.
Understanding Shopify’s Pricing Plans
Shopify offers five main pricing plans:
- Starter ($5/month) – Ideal for selling through social media.
- Basic Shopify ($39/month) – Great for new e-commerce businesses.
- Shopify ($105/month) – Best for growing businesses.
- Advanced Shopify ($399/month) – Suitable for scaling enterprises.
- Shopify Plus (Starting at $2,000/month) – A high-end solution for large brands.
Factors to Consider When Choosing a Shopify Plan
1. Your Business Size and Sales Volume
- If you’re just starting, the Basic Shopify plan is cost-effective while providing essential features.
- Businesses generating higher revenue may benefit from the Shopify or Advanced Shopify plans due to lower transaction fees.
- Large enterprises needing custom solutions should consider Shopify Plus.
2. Feature Requirements
- If you only need to sell on social media or through messaging apps, the Starter plan is enough.
- If you require a full-fledged online store with a customizable website, opt for Basic Shopify or higher.
- Advanced features like detailed reporting and third-party shipping rates are only available in Advanced Shopify and Shopify Plus.
3. Payment Processing Fees
Shopify charges transaction fees unless you use Shopify Payments. Higher-tier plans offer lower credit card processing fees, which can save money if you have high sales volume.
4. Growth and Scalability
If you plan to scale your business, choose a plan that supports growth.
- The Shopify plan ($105/month) is a great middle ground for growing businesses.
- If you need advanced automation, multi-location inventory, and detailed analytics, the Advanced Shopify or Shopify Plus plans are better suited.
5. Multi-Staff Access and Locations
- The Basic Shopify plan allows up to 2 staff accounts.
- The Shopify plan supports 5 staff accounts.
- Advanced Shopify allows 15 staff accounts, and Shopify Plus supports even more, making it ideal for large teams.
Which Shopify Plan Is Right for You?
| Shopify Plan | Best For | Monthly Cost | Transaction Fees (if not using Shopify Payments) | Staff Accounts | Reports & Analytics |
|---|---|---|---|---|---|
| Starter | Social media sellers | $5 | 5% | N/A | Basic |
| Basic Shopify | Small businesses | $39 | 2.0% | 2 | Basic |
| Shopify | Growing businesses | $105 | 1.0% | 5 | Standard |
| Advanced Shopify | Scaling businesses | $399 | 0.5% | 15 | Advanced |
| Shopify Plus | Large enterprises | $2,000+ | 0.15% | Unlimited | Custom |
Final Thoughts
Choosing the right Shopify plan depends on your business size, sales volume, and feature needs. If you’re just starting, Basic Shopify is the best choice. Growing businesses should consider the Shopify plan, while large enterprises can benefit from Advanced Shopify or Shopify Plus.
To make the best decision, consider starting with a lower-tier plan and upgrading as your business grows. Shopify also offers a free trial, so you can test different plans before committing.
Which Shopify plan are you considering for your business? Let us know in the comments! 🚀